Manga (漫画, Manga) is the Japanese word for comics and print cartoons. Outside of Japan, it usually refers specifically to Japanese comics.
As of 2007, manga represents a multi-billion dollar global market.
Manga developed from a mixture of ukiyo-e and foreign styles of drawing, and took its current form shortly after World War II.
It comes mainly in black and white, except for the covers and sometimes the first few pages; in some Animanga all the pages are colored.
Popular manga are often adapted into anime (Japanese for animation) once a market interest has been established (Manga is sometimes mistakenly called "anime" by those not familiar with the term).
Adapted stories are often modified to appeal to a more mainstream market.